Episode 111
How To Get Paid As a Creator With an Audience Smaller Than Yours (Harvard Speaker POV) - w/ Alisha

That's the number that should not work. Most people would look at Alisha Gupta's Instagram and assume she's stuck.
Who this is for
- You want a public signal that actually helps your work, not empty internet vanity.
- You would rather hear Alisha's version while the mess is still fresh than get another polished hindsight sermon.
Key takeaways
- Get Paid As a Creator With an Audience Smaller Than Yours (Harvard Speaker POV) - w/ Alisha
- Starting small and listening to the community
- not even 60,000. We're talking literally just 6,000 here. So, today she's handing you the real playbook. You learn how...
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Alicia Gupta was quietly building her community and posting content regularly on Instagram when one of her posts caught the attention of somebody at Harvard. So they booked her to speak
Harvard. So they booked her to speak at Harvard. That one talk turned into 15 more stages, eight of them top universities plus corporate companies like Axenture. Along the way, she put on
like Axenture. Along the way, she put on the first South Asian stage at the Chicago Fashion Week, started getting paid by brands and did all of it around a full-time job in AI. Now, here's the
a full-time job in AI. Now, here's the part that breaks my brain, and I'm sure it will probably break yours. She has 6,000 followers on Instagram. Not 6 million, not 600,000, not even 60,000. We're talking literally
not even 60,000. We're talking literally just 6,000 here. So, today she's handing you the real playbook. You learn how to do brand collaborations without ever going viral. She tells you her exact
Show notes
That's the number that should not work. Most people would look at Alisha Gupta's Instagram and assume she's stuck. The kind of account you scroll past on your way to someone with a verified checkmark. She books out university stages across the country.
More in Get Heard
Same mess. Different guest. Pick the next conversation that feels closest to your real life.
