Episode 114

How To Get Real Press in 2026 (Without Paying For Forbes.. Ex-CBS Journalist POV) - w/ Vaishali

Jul 3, 202601:03:30Audio-first conversation
How To Get Real Press in 2026 (Without Paying For Forbes.. Ex-CBS Journalist POV) - w/ Vaishali cover art

Someone slid into your inbox last week offering Forbes for a thousand bucks. 😅 Vaishali Gauba spent years inside CNBC, NBC and CBS newsrooms before starting her own PR agency, and she'll tell you flat out: that yes quietly costs you the exact people you were trying to reach.

Who this is for

  • You are trying to get hired without sounding like everybody else in the pile.
  • You are making a career move across countries and the paperwork is part of the stress.
  • You want a public signal that actually helps your work, not empty internet vanity.
  • You are changing lanes and need the version that still makes sense when the story is not neat yet.

Key takeaways

  • Get Real Press in 2026 (Without Paying For Forbes.. Ex-CBS Journalist POV) - w/ Vaishali
  • Building Trust Through Earned Media
  • 😅 Vaishali Gauba spent years inside CNBC, NBC and CBS newsrooms before starting her own PR agency, and she'll tell you flat out: that yes quietly costs you the exact people you were trying to reach.
  • the uncomfortable part about how to get into Forbes with a credit card.

Fast scan timestamps

00:00Vaishali Gauba
08:50Building Trust Through Earned Media
13:30Paid Coverage vs. Real Credibility
15:15Vaishali's Journalism Roots at Rutgers
21:30Inside CBS and the Reality of Newsroom Work
27:30Journalism Degrees, Visas, and Career Pivots

Show notes

Someone slid into your inbox last week offering Forbes for a thousand bucks. 😅 Vaishali Gauba spent years inside CNBC, NBC and CBS newsrooms before starting her own PR agency, and she'll tell you flat out: that yes quietly costs you the exact people you were trying to reach. Here's the uncomfortable part about how to get into Forbes with a credit card. The crowd doesn't care where you got featured.

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